2020 San Diego Real Estate Year in Review

Neda Nourani


2020 Year In Review

To our community, with love --
Our 2020 prediction was that this year was going to be all about supply. While we were 100% correct, there was no way to predict the rest of what 2020 had in store. No one needs an overview of the challenges we all faced this year but I'm sure we can agree it's been overwhelming to say the least.

When the world shut down in March, real estate was quickly deemed an essential business and allowed to continue operating with an overwhelming list of changes and restrictions. The fact is that, pandemic or not, people still need to buy and sell homes to get from one chapter of their lives to the next.

Moving is already one of the most stressful experiences for people, and this year was more emotionally charged than ever before. Amidst a year of devastation and uncertainty, our team kept a clear focus on what we had control over, and came to terms with what was out of our hands. Our team adapted to the new rules and regulations early to ensure our services remained seamless, comfortable, and safe for everyone. Being able to adapt and pivot our business quickly in the face of so many changes made a world of difference to the nearly 100 people we moved this year.

Interest rates have remained historically low, which has driven buyers to continue searching for homes mid-pandemic. We found and sold properties site-unseen to out of town clients when travel was restricted, negotiated record-high prices for people who wanted to cash out and retire, helped our clients secure their dream properties by leveraging our long-standing industry relationships, and in doing so made many new lifelong friends and clients along the way.

San Diego is full of so many beautiful blessings. After an unprecedented 2020, one thing we are certain about is the power of our community. We have seen many feats of strength, an outpouring of kindness, and so much love emerge from the wreckage of 2020.

When restaurants and shops first closed down, our usual mantra of “Eat, Shop, Live Local” kicked into overdrive. So many businesses showed such resilience and were able to pivot under so much duress. For most, that meant working triple time with substantially less help. We focused our energy on supporting local businesses, helped bring attention to their herculean efforts, and donated 1,250+ meals to critically ill San Diegans.

Just as we put our faith and support in our community, our community in turn has continued to trust us with the most important decision: their home. In a year when the meaning of home has turned into something even more sacred than ever, we are honored to continue being your first choice.

We are so thankful for our clients who have become family, and for this beautiful community that continues to let us into their homes and lives year after year. We love what we do, and for that we are forever grateful.

Thinking of selling or buying in 2021?

A Note to Sellers:
It may appear to be a sellers market, but you should still demand that your property is professionally marketed and is getting the widest reach possible. Once active in this current climate, your property should never be shown on lockbox. We are one of the few teams that will be there in person for every showing at every property.
Finding the right buyer is only the beginning. Having an experienced agent in your corner to help navigate the escrow process, inspections, negotiations, and preparing for your next move is imperative.

A Note to Buyers:
With interest rates and inventory so low, it’s been a very competitive market for buyers. Don’t let this dissuade you from buying if it’s the right time in your life to do so. This is when your agent will be your greatest resource. From formulating a strategy, to getting your offer accepted, negotiating terms, helping you through inspections, and advising you every step of the way, you need an experienced agent in your corner.
Everyone knows a few real estate agents in their sphere, but we implore you to do your research and hire a competitive and reputable professional who is integrated and active in the local market. Your agent should be able to advise you on what to buy, and use their connections to find pocket and off market listings. Put yourself and your investment first, and treat buying a property like a prudent business transaction.


The NEDA NOURANI Team serves San Diego's North County Coastal real estate markets, including Encinitas, Leucadia, Olivenhain, La Costa, Carlsbad, Solana Beach, Del Mar, La Jolla, and beyond!

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Neda Nourani business is built on a foundation of unparalleled attention to detail, discretion, and integrity, and continues to flourish thanks to a network of satisfied clients.

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